Bond with fellow HR enthusiasts

HUG is all about connecting with a vibrant community, gaining valuable insights from industry leaders, and expanding your network. Fuel your passion for HR and join the collective venture to shape the workplaces of tomorrow.

Bond with fellow HR enthusiasts

Themes we explored at HUG 2023

HUG attendees embarked on a journey of insights and inspiration as we guided them through topics that will determine the future of HR.

Artificial intelligence

Industry experts delved into the transformative impact of AI on HR practices. Attendees gained insights into how AI can streamline HR operations, enhance decision-making, and elevate the employee experience.


AI and automation in HR for beginners


The best HR teams don’t just put out fires. They’re strategic, and they prepare their organisations to face challenges and grasp opportunities as they arise. We provided practical tools to help HR professionals step into that leadership role with confidence.

Panel Talk

Failure: A stepping stone to success


Change is the only constant. Businesses need to stay on top of the evolving world of work, labour laws, and economic, political, or social challenges affecting their employees. We helped attendees get ahead of those changes so they could hit the ground running.


How to guide your organisation through change


From labour shortages to hiring bias, there are many obstacles that can hold back the development of strong, resilient teams. We helped attendees tackle these obstacles head-on at HUG, helping build and nurture the most important asset your company has: its people.


How HR can support employee mental resilience

Our values

We use four guiding principles to inspire our HUG events. They help us build a programme full of practical, interactive, and expert-led sessions, each offering incisive insights into the current and future state of the HR industry.

Diversity and inclusivity

We gather voices from many backgrounds to broaden perspectives and improve business outcomes.


We seek to bring HR professionals together, helping them build ties that will follow them throughout their careers.

Deep insights

We share in-depth, practical strategies and tips so people leave with concrete ways to improve their day-to-day work.


We’re real about HR’s challenges, and believe stories of failure are just as important as those of success.

Contact us:

We’re happy to answer your questions

We’re excited to connect with you and provide all the information you need to make the most of your experience. For any queries about the HUG event, don’t hesitate to reach out.