HUG on Tour in Amsterdam - it was a blast!

October 10th | 9:00 am | Het Scheepvaartmuseum

It was a day of unforgettable HR insight, networking, and food and drink in the heart of Amsterdam.

Watch content on-demand Check out Agenda

Embrace HR’s Future in the Netherlands

You couldn’t make it to HUG on Tour in Amsterdam or you would like to re-watch one of your favorite sessions? No problem! Just register here and you will get access to all videos on-demand.

Register now!

HUG on Tour at a Glance

Agents of Change:

HR professionals from all levels, industries and company sizes. We’ll have leaders, thinkers, and everyone shaping HR’s exciting future.

Groundbreaking Insights:

Content from HR rockstars, interactive sessions, and numerous opportunities to network.

Wide-Ranging Insights:

5 cities, 15+ speakers, 300 attendees, 10+ sessions, and a special price of only €99.

Connect & Create:

Out-of-the box networking opportunities with a range of activities designed to inspire your creativity and help you forge deeper community connections.

Speakers and host

Sprekershuys

Talitha Muusse

Keynote speaker

Talitha Muusse

Keynote speaker Sprekershuys

Talitha Muusse is an entrepreneur and founder for a number of social initiatives, such as the Sustainable Young 100: a platform for young entrepreneurs and professionals. Talitha graduated with an MSc in Business Management from Erasmus University Rotterdam, having done research on the ‘Sustainable Leadership of Generation Y’. She gained experience with sustainability at MVO Nederland; first as a trainee project assistant and currently as a member of the Supervisory Board. Talitha now advises companies on sustainability, talent development and cooperation. Recently she founded Blikverruimers; a social enterprise that recruits and trains young people to take a seat in supervisory boards. In the Netherlands, Talitha is a well known speaker within the business community; but also reaches a larger audience through her many appearances on national television.

Contact

Maarten van der Weijden

Former Olympic swimmer, Founder of his own foundation, Keynote Speaker

Maarten van der Weijden

Former Olympic swimmer, Founder of his own foundation, Keynote Speaker

Maarten van der Weijden was diagnosed with leukemia in 2001, became an Olympic champion in 2008, and in 2018/2019 raised over 12 million euros for cancer research by swimming the Elfstedentocht. In his lectures, Maarten talks about vitality, dealing with setbacks, accepting bad luck and carrying on when the going gets tough.

Contact

Ynzo van Zanten | Former Tony's Chocolonely

Ynzo van Zanten

Post Purpose Preacher

Ynzo van Zanten

Post Purpose Preacher Ynzo van Zanten | Former Tony's Chocolonely
Working in HR is special to me, as it is the only team that does not work IN a company, but works ON a company!

Ynzo is a Post-Purpose Preacher, former Chief Evangelist and Head of People & Culture at Tony’s Chocolonely.

Contact

7people

Yara Wattel

People & Culture Lead

Yara Wattel

People & Culture Lead 7people
I love to be part of the collective genius event of HUG so we can all share our knowledge.

As a People & Culture Lead Yara helps start and scaleups with designing, implementing and executing refreshing People Strategies. As an entrepreneurial innovator by heart, she loves to co-create effective and highly valued organizations, cultures and strategies, that inspire people to work to their full potential and make them proud of what they do.

Working for different kind of organizations over the past 8+ years, such as start-ups, scale-ups and Fortune 500’s, she’s gained a broad experience in the HR field.

Contact

Adina Avram

Diversity, Equity, Inclusion & Belonging Expert | Consultant | Keynote Speaker | Coach

Adina Avram

Diversity, Equity, Inclusion & Belonging Expert | Consultant | Keynote Speaker | Coach
I am excited that Personio created this safe space for the HR community to discuss and learn more about DEIB and its implementation in the workplace.

My mission is to help organizations create a happy, healthy, inclusive workplace.

In my 10+ years of HRM experience and 5+ years as an NGO leader, I’ve been consistently operating from the idea that happy and fulfilled people make the difference for an organization’s results and its impact on society.

Being neurodivergent, a woman and having lived in 6 different countries, has helped me to understand and embrace the complexities of ‘fitting in’ while being different.

As a Diversity, Equity, Inclusion and Belonging Expert, I coach organizations to adopt an inclusive working culture by implementing systems, processes and ways of working that enable conscious, human centered behaviors and drive sustainable growth.

Contact

Quan

Arosha Brouwer

CEO and Co-Founder

Arosha Brouwer

CEO and Co-Founder Quan
I am looking forward to sharing Quan's story and connecting with inspiring people.

Arosha has a penchant for disruptive innovation, new business models and what needs to change. With an impressive track record at PwC, DSM and TNT, where she led projects relating to innovation, digitalization and new ways of working. Her research led her to launch Quan in early 2020, a wellbeing software– where the mission is “to place wellbeing at the heart of success”. Quan is the first female-founded Dutch company to be accepted into Y-combinator.

Contact

Personio

Koen Stam

Head of Benelux

Koen Stam

Head of Benelux Personio

 

Contact

Noordam Advocaten

Arnoud Noordam

attorney-at-law

Arnoud Noordam

attorney-at-law Noordam Advocaten
There is never a dull moment on the employment markets and I enjoy speaking in public.

Born and raised in Amsterdam, I studied law & economics and gained a PhD in insolvency law. Having commenced my career with a big international law firm, when I was 30 years old I started my own firm. Noordam Advocaten specialise in employment law, providing legal services to both expatriates and employers. I live with my family in Amsterdam.

Contact

Getir

Kobi Ampoma

Global Talent Acquisition Lead, International

Kobi Ampoma

Global Talent Acquisition Lead, International Getir

I am currently part of the Global Talent Acquisition function at Getir. As a Talent Acquisition Lead Non Tech, my focus is supporting Corporate functions and Leadership hiring with team management responsibilities.

I am an HR professional with 21 years of experience. I have worked for international companies in the following industries FMCG, Retail, Sporting Goods, Fashion, and Technology. During my tenure at these companies, I have learned, gained my experiences, and built my network globally.

I’m a strong believer in diversity & inclusion and belonging. I enjoy bringing people from diverse backgrounds to work together toward a common goal.

I love engaging with like-minded people who are passionate about using their expertise and resources to serve others and make the world a better place. If this sounds like you, let’s connect as I would love to hear your story.

Contact

Zoom

Ays Schmidt

Global Talent Engagement Specialist

Ays Schmidt

Global Talent Engagement Specialist Zoom
It's a great opportunity of meeting amazing professionals from the region and learning from each other.

Global experienced professional, with expertise in opening new markets, Employer Branding and Sourcing. I have more than 11 years of experience in Talent Acquisition, always focused on building a strong brand and supporting people to thrive in their careers. With my background in Psychology, I’m also a firm believer of wellness practices in both work and personal spaces, advocating for open conversations about mental health in the work environment.

Contact

Yvonne Obi

Inclusion, Diversity and Belonging Specialist

Yvonne Obi

Inclusion, Diversity and Belonging Specialist

Yvonne enables and uplifts colleagues most in need based on identity with targeted talent interventions, mentoring programs, and leadership programs – to name a few, previously at Booking.com as Head of Identity. In her previous roles, Yvonne created and spearheaded programs to uplift marginalized communities into the tech sector.

Contact

Scale Force Talent

Anouk de Wolff

Founder - Scale Force Talent

Anouk de Wolff

Founder - Scale Force Talent Scale Force Talent
HR / People shouldn't be there to ( solely) protect the company, but to growth the company. As soon as more of our colleagues understand that, we will be able to set at the table where decisions are made. I love to share this thought with my peers.

I fell in love with the start-up scene 8 years ago. Building the dream of a founder and showing them what their people / colleagues can do for them. Building the foundation of People Ops, Culture and hiring the right people at the right time. I just love it.

Contact

Georgia Kyriakopoulos

Georgia Kyriakopoulos

Neurodiversity & Well-Being Expert

Georgia Kyriakopoulos

Neurodiversity & Well-Being Expert Georgia Kyriakopoulos
Being able to create more awareness about Neurodiversity to a broaden audience

Georgia Kyriakopoulos is a keynote speaker on Neurodiversity, well-being and authenticity. She is a non-linear thinker and has more than two decades of behavior insights and change management experience.

She works with leaders in various industries to guide them through their organizational challenges and help their business to become more Neuro-inclusive. She provides organizations with the knowledge and tools to benefit from having a Neurodiverse workforce and to understand the value of Neurodiversity.

She doesn’t shy away from expressing her thoughts straightforwardly. Georgia is a big advocate of well-being and authenticity. The common thread in her work is our brain, talent, traits, skills and unconscious biases. Thanks to her extensive experience she knows how to break through barriers and provide new insights.

She has a strong passion for advising organizations on how to create a clear process of support for Neurodivergent employees and how to attract, and retain Neurodiverse talent.

Georgia lives and works in different countries and speaks multiple languages. She traveled around the world and now she embraces the nomad working lifestyle. You can mostly find her in The Netherlands, Greece or Germany. Her favorite office is her Greek office with a stunning view on the Ionian sea.

Contact

Personio

Lars Boom

International Sales Manager

Lars Boom

International Sales Manager Personio

I truly believe in the value of HR for any business and I’m convinced that now it’s their time to shine!
The past year was covered by HR heroes, who not only took their daily job but also made it possible to realize a transition for remote regulations in hectic times. This manifests not only HR being the core of a company but also being a steering wheel to guide the company moving to new hights. Let’s face this and empower HR together!

Together with my team, we are driving Personio’s goal of becoming Europe’s leading HR software solution for SMB’s.

Contact

TrendWatching

David Quella

Chief Operating & People Officer

David Quella

Chief Operating & People Officer TrendWatching
I love Personio's HUG concept and sharing experiences with my peers. It is very inspiring and gives me tremendous energy.

David is a seasoned business professional originally from the U.S. based in Amsterdam with a passion for business strategy, sustainable innovation, and people-centric organizational change. Having worked across five continents, David is all about bringing out the best in people and teams while working on big picture topics that serve a greater purpose.

As Chief Operating & People Officer at TrendWatching, David is responsible for all employees, workflows, and processes throughout its many offices. He also provides ongoing mentorship to students as a university lecturer, works as an ISO-certified trainer and coach, and conducts research on business innovators for his Ph.D.

Contact

B Lab Europe

Claire Pace

Head of Operations

Claire Pace

Head of Operations B Lab Europe
It's a great event that helps to inspire HR professionals and educate people about different ideas and practices

Claire is the Head of Operations at B Lab Europe, a non-profit organisation committed to transforming the global economy to benefit all people, communities, and the planet. Claire has over 12 years experience working at global digital companies across Operations and HR. She has experience in all aspects of Human Resources and is now using that knowledge at an organisation that is focused on sustainability and looking after all stakeholders, especially employees.

Contact

Techleap

Elias Waziri

People & Culture Business Partner

Elias Waziri

People & Culture Business Partner Techleap
I am excited to share the unique challenges of an organization with a finite mandate. How can we ensure to retain people that contribute in fulfilling our mission. From painful lessons during growth in COVID times to initiatives that actually raise the impact.

Made in Germany and living in the Netherlands for 12 years now with no plans to leave anytime soon. Background in Organizational Psychology and currently People & Culture Business Partner at Techleap.

Contact

Personio

Holly Smith

Diversity, Equity and Inclusion Specialist

Holly Smith

Diversity, Equity and Inclusion Specialist Personio

At Personio, our Diversity, Equity and Inclusion (DEI) vision is to embrace uniqueness, where we educate around individual needs and create a safe space where everyone can belong. We believe this is everyone’s responsibility but our Employee Resource Group (ERG) dedicate time each month to help ensure this remains a priority for us. Holly uses her passion and previous experience to empower, scale and develop our ERGs and ultimately help them to achieve their goals. Previously she has worked at Top FinTech startup, ComplyAdvantage and global footwear retailer, Dr. Martens. Holly uses a data-driven approach to partner with global leaders of fast-growing organisations to help highlight what matters most to their people at work and create and execute on global DEI strategies to elevate inclusive environments.

Contact

Sudmann & Company

Lars Sudmann

Strategy advisor, Author

Lars Sudmann

Strategy advisor, Author Sudmann & Company
Because I can explore one of my absolutely favourite topic with HR professionals: The Art of Strategy

Lars Sudmann is a speaker with background in business leadership and transformation, for instance as former CFO of Procter & Gamble Belgium. Lars has in-depth experience in engaging leadership in agile environments and was featured on BBC Capital, Fast Company, Inc., the Chicago Tribune, the Economist Career network and many more. He is a lecturer at universities in Germany and Belgium. Lars’ TEDx talks on self-leadership and innovation are top-ranked with 1.000.000+ views.

Contact

Personio

Thijs Speet

Account Executive

Thijs Speet

Account Executive Personio
"HUG has proven itself as THE HR event of the year. To be able to participate in the first edition of HUG on Tour is super exciting to me!"

Writing and advising about creating winning teams. Striving to make the theoretical more practical.

Contact

Personio

Daniele Bozzi

Community Manager

Daniele Bozzi

Community Manager Personio
Being in contact with our international customers on a daily basis, I cannot wait to attend my first international Personio event and meet those friendly faces in person!

As a Community Manager, Daniele’s mission is to build and foster the relationships between international customers on public channels and during live events. A true “people person” with a cosmopolitan background, Daniele is passionate about human connection, foreign languages, sustainability, and traveling.

Contact

Personio

Iteke Koster

Sales Team Lead - Benelux

Iteke Koster

Sales Team Lead - Benelux Personio

 

Contact

Our Amsterdam location: Het Scheepvaartmuseum

Het Scheepvaartmuseum, located in the heart of Amsterdam, holds no less than 500 years of Dutch maritime history. The gorgeous museum dates back to 1656 and has been lovingly restored and renovated. It’s basically its own little peninsula and also accessible by boat.

It was great hosting HUG on Tour in a space that brings together history and modernity in such an elegant way – and is so authentically Dutch.

Agenda Overview

Calming Crises & HR’s Positive Impact
Our planned agenda is designed to reflect the changing world of HR, and every HR professionals role in that change:

9:00 AM
Entry & Breakfast

Start the day with a delicious breakfast and connect with your HUG community

10:00 AM
10:00 Personio Opening Keynote

Koen Stam

11:30 AM
Purpose and the (mis)conception of "growth" in the field of HR

Ynzo van Zanten

12:00 PM
Panel Discussion: Core HR Projects

Yara Wattel Ays Schmidt and Arosha Brouwer

2:00
Keynote

Talitha Muusse

12:45 PM
Lunch & Networking

A chance to network with your fellow HR colleagues while enjoying some delicious bites.

2:00 PM
Interactive Sessions

Choose your interactive Sessions

2:50 Workshop: The Art of strategy - Key Knowledge for HR business partners with Lars Sudmann

2:50 Workshop with Yara Wattel

2:50 Workshop: Data driven and Data informed decission making with Thijs Speet

4:00 Workshop: Labour Law with Arnoud Noordam

4:00 Workshop: DEIB Deep Dive with Georgia KyriakopouAdina Avram and Kobi Ampoma

4:00 Workshop: Wellbeing | Battling Burnout with Arosha Brouwer

4:00 PM
Panel Discussion: How to prepare your team for a recession. Insights from 3,500 HR experts from across Europe

4:45 PM
Panel Discussion: HR Strategic Projects Business Growth

Lars Sudmann, Anouk de Wolff

5:30 PM
Closing Keynote

Maarten van der Weijden

6:30 PM
Drinks, Snacks & Networking

To round things out, we’ll enjoy some time together over drinks, snacks, and networking with your fellow HR professionals. The evening is just getting started!

Our HUG Amsterdam Partners: