The H.U.G Concept

Our mantra is that knowledge must be directly applicable and inspiring, be communicated interactively, and above all be fun. The unique H.U.G atmosphere impresses not only through interesting and practical contents and exciting speakers, but also provides interactive opportunities for exchange, a varied supporting program and lots of specials, which make our events extraordinary and unforgettable.


High-Impact - Unconventional - Gathering
– that's what H.U.G stands for in all of its formats.


Whether a company has 10 employees or 10,000, every company size brings new challenges in HR. We will provide you with practical, meaningful, and actionable solutions to meet today’s challenges and beat them.


We deliver content in a variety of engaging formats that go far beyond the ordinary. Our supporting programs are varied by introducing activities that engage other parts of your mind, like workplace yoga, for example.


Our goal is to promote and expand the HR community. That’s why we invite you to meet other HR experts at networking events and to exchange your views on shared interests, challenges, and best practices. This is the place to meet.

H.U.G Topics

Nine Key Themes for the Future of HR
We took the time to group together core themes to help better focus our H.U.G programming for every attendee. Whether recruiter, employer branding expert, or HR Manager, themes including new work, labor laws, strategy, culture, development, and more are all on the docket. Best of all, we illustrate each theme in your agenda so you can easily keep track.

New Work


Employer Branding

Leadership & HR Development

Corporate Culture & Retention Management

Employment Law

Mindfulness & Sustainability

Current Trends


Our Formats

H.U.G offers a choice of different formats for tailor-made professional development in HR, from short online sessions three times a month to a two-day online conference and the annual Live HR Happening. There's always an event that's just right for you!


HR Happening

H.U.G is THE event for HR managers, recruiters and decision-makers. Learn how to contribute to shaping your company's success through your HR work over the course of 1.5 practice-focused days – all without hype, but in a cool, stimulating atmosphere instead.

May 18th and 19th, 2021

H.U.G Digital

We welcomed more than 5,500 participants from over 40 countries on May 18th and 19th. It was two days of in-depth knowledge, leading insights, and actionable strategies for the future of work.

3 Times A Month

Online Sessions

Your constant source for timely HR insights, featuring three sessions with leading experts, every month, in different languages.

H.U.G – Your HR Happening

Online & in Munich on October 12th & 13th October, 2021


Register now for free for the online part of H.U.G – Your HR Happening!

Sign up now!